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Bachelor of Design
(Communication Design)


The four-year B.Des program in Communication Design blends the principles of liberal arts with design education, fostering both creative expertise and intellectual depth.
The curriculum integrates design thinking with media, communication, marketing, and digital technologies—preparing students for versatile careers across industries. Aligned with global academic standards, the program meets the four-year requirement for Master’s admissions abroad.
Internship projects after the second and third years offer hands-on industry exposure, ensuring graduates are not only skilled designers but also adaptable problem-solvers ready to lead in a dynamic world.

Major:  Communication Design
Minor:  Data Science
    Economics
    Marketing
    Psychology
    Finance
    Law

4

Years


Why VU for B.Des?

A Future Ready Focus on Communication Design

Vidyashilp University’s B.Des program offers an exclusive focus on Communication Design, blending classic principles of Graphic and Visual Communication with future-oriented inputs in Digital Design and Content Creation. This distinctive curriculum equips students for careers or entrepreneurship in the rapidly growing online media and content industry.

Application Based Interdisciplinary Learning

With a strong foundation in liberal arts, the program builds multidisciplinary perspectives through rigorous design training and interdisciplinary minors. Minors such as Marketing and Entrepreneurship (School of Business Studies), Psychology (School of Liberal Arts & Design Studies), and Data Science (School of Computational and Data Sciences) are seamlessly integrated with the major through mandatory Integrative Projects—ensuring students understand design in the context of business, human behavior, and technology.

Research-Driven, Practice-Led

The program stands apart for its equal emphasis on academic research and practical mastery. Students with a scholarly inclination or a practice-oriented mindset will find the curriculum intellectually rewarding and industry-relevant—nurturing advanced analytical and creative skills.

Designed for a Global, Digital World

With a strong experiential learning approach and skill development tailored for global citizenship, the program shapes professionals who can engage meaningfully with individuals, communities, and businesses in a digitally connected world. Learning is guided by highly qualified faculty with extensive academic and industry experience, ensuring a world-class education in design and communication.

Program Structure


4 YEARS

8 SEMESTERS

164 CREDITS


 
University Core

  • Communication Skills
  • Analytical Academic Writing
  • Critical Thinking
  • Human Values and Ethics
  • Problem Solving for Design Thinking
  • Environmental Studies and Sustainability
  • Fundamentals of Indian Constitution and Human Rights
  • Community Engagement
  • Socio-Cultural Perspectives on Indian Life
Program Foundation

  • Introduction to Psychology
  • Introduction to Ethnography
  • Principles of Typography
  • Visualizing Data for Storytelling
  • Analytical Academic Writing
Design Majors

  • Integrative Studio I-VII
  • Motion Graphic Design
  • Narrative & Storytelling
  • Understanding Identity Design
  • Environmental Design and Society
  • Information Architecture
Specialization Tracks
  • Interactive Storytelling
  • Future of UX Design
  • Emerging Technologies

  • Visual Scripting
  • Character Design
  • Film Production

  • Packaging Design
  • Advertising
  • Advanced Illustration

Minors

  • Finance
  • Data Science
  • Marketing
  • Psychology
  • Law
  • Economics

Sample Careers

  • Creative Director
  • Art Director
  • Communication Designer
  • Interaction Designer (UI/UX)
  • Design Head
  • Visual Designer
  • Editorial Designer
  • Publication Designer
  • Design Consultant
  • Proprietor of a Design Studio
  • Animation Filmmaker

Sample Internships


Media / Journalism
  • YourStory
  • NewsLaundry

  • Education
  • Khabar Lahariya
  • Careers 360
  • Centre for Environmental Education (CEE)

  • Research / Academics
  • Mongabay-India
  • Down To Earth (Magazine)
  • Centre for Pastoralism

  • Advertising / Marketing
  • Afaqs!
  • DesignUp
  • Ogilvy Interactive

  • Social Sector
  • India Development Review (IDR)
  • PARI (ruralindiaonline.org)
  • Quest Alliance

  • Corporate Communication
  • Foundation for Ecological Security (FES)
  • Azim Premji Foundation

  • Tech Writing
  • Mindtree (L&T)
  • Tata Elxsi
  • Eligibility

    National/State Boards

    Pass in 10+2 or equivalent qualification from a recognized Board
    with minimum 50% aggregate marks.


    IB

    IB Diploma or IB Certificate with 3 subjects at HL and 3 subjects at SL with an overall minimum of 24 points.

    IBCP Equivalence for Design:

    • Students graduating with 02 DP subjects with at least 01 subject at HL Level and minimum 03 points in each DP Subject.
    • Career Related Study (CRS) with at least 03 subjects
    • International Baccalaureate Career Related Study (IBCP) qualification with core components requirement awarded by IB
    • Required equivalence certificate from the Association of Indian Universities (AIU)

    A Level

    Minimum 2/3 subjects in the ‘A’ Levels and 5 passes in the IGCSE / GCSE including English.
    Minimum grade required is an average of ‘D’ grade.


    Others

    10+2 or equivalent qualification from a foreign University / Board with minimum 50% aggregate marks. Subject to submission of transcript of marks and equivalence certificate from the Association of Indian Universities (AIU).

    Admission

    Applicants ranking in the merit list will be invited for a Personal Interview.


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