Bachelor of Design
(Communication Design)
The B Des Program at Vidyashilp University unfolds the canvas of Communication Design with six themes or tracks throughout the curriculum:
- Critical and Planetary Citizenship
- Analyzing and Interpreting Content
- Creating Content
- Design & Visuality Science
- Design & Visuality Methods
- Integrative Projects & Studios
The Integrative Design Project / Studio involves students taking on a substantive design challenge or opportunity from concept to final product / outcome, thus building up a significant portfolio. The B Des curriculum is built in a progressive manner, introducing the student to increasing degrees of complexity and sophistication in terms of ideas and problems, and correspondingly raising the level of challenge in the Integrative Design Studio / Projects successively.
Major: Â Communication Design
Minor: Â Data Science
    Economics
    Marketing
    Psychology
    Finance
Law
4Years
B.Des
Why VU for B.Des?
Vidyashilp University’s B.Des program in Communication Design is a new offering combining some of the classic elements of Graphics and Visual Communication Design along with new-age and future-oriented inputs in Digital Design and Content Creation. This would become a core qualification for creators seeking employment or entrepreneurship in the online media and content industry
The B.Des program at Vidyashilp University is distinctive from the courses offered at other B.Des colleges in Bangalore for its combined emphasis on the research and scholarly aspect, as on the practical and technical mastery. This means that both, academically-minded as well as practice-minded students can find this rewarding and fulfilling.
The minors of Marketing and Entrepreneurship are collaboratively offered by the School of Business Studies, Psychology by the School of Liberal Arts & Design Studies, and Data Science by the School of Computational and Data Sciences. Each Minor has a mandatory Integrative Project - to bring together the major and minor domains. This helps B.Des graduates understand the application of Communication Design, in-depth, in their chosen minor, which is different from other B.Des colleges in Bangalore.
Program Structure
4 YEARS
8 SEMESTERS
164 CREDITS
- Communication Skills
- Analytical Academic Writing
- Critical Thinking
- Human Values and Ethics
- Problem Solving for Design Thinking
- Environmental Studies and Sustainability
- Fundamentals of Indian Constitution and Human Rights
- Community Engagement
- Socio-Cultural Perspectives on Indian Life
- Introduction to Psychology
- Introduction to Ethnography
- Principles of Typography
- Visualizing Data for Storytelling
- Analytical Academic Writing
- Integrative Studio I-VII
- Motion Graphic Design
- Narrative & Storytelling
- Understanding Identity Design
- Environmental Design and Society
- Information Architecture
- Interactive Storytelling
- Future of UX Design
- Emerging Technologies
- Visual Scripting
- Character Design
- Film Production
- Packaging Design
- Advertising
- Advanced Illustration
- Finance
- Data Science
- Marketing
- Psychology
- Law
- Economics
Sample Careers
- Graphic/Logo/Brand Designer
- Visual Merchandising/Retail/Display/Packaging Designer
- Corporate/Organizational Communications Designer
- Content Creator/Marketer
- Multimedia Illustrator/Artist
- Digital Photo-Illustrator/Artist
- Website Designer
- Interaction (IX) Designer
- User Interface (UI) Designer
- Motion Designer/Animator/Video Creator
- User Experience (UX) or Customer Experience (CX) Designer
- Information Architect/Designer
- Signage/Navigation/Wayfinding Designer
- Exhibit/Museum Designer
- Data Visualizer/Infographics Designer
- Infographics Animator
- Social Media Influencer
- Game Designer
- Digital Product/Application Designer
Sample Internships
Media / Journalism
Education
Research / Academics
Advertising / Marketing
Social Sector
Corporate Communication
Tech Writing
Eligibility
National/State Boards
Pass in 10+2 or equivalent qualification from a recognized Board with minimum 50 % aggregate marks
IB
IB Diploma or IB Certificate with 3 subjects at HL and 3 subjects at SL with an overall minimum of 24 points.
A Level
Minimum 2/3 subjects in the ‘A’ Levels and 5 passes in the IGCSE / GCSE including English.
Minimum grade required is an average of ‘D’ grade.
