PROGRAMS
Undergraduate Program
B.Tech. (Hons.) Computer Science and Engineering - Data Science B.A. (Hons.) Psychology/Economics B.A. (Hons. with Research) Psychology/Economics B.Des. - Communication Design B.M.S. (Hons.) Digital Business B.M.S. (Hons. with Research) Digital Business B.A., LL.B. (Hons.) B.M.S., LL.B. (Hons.)
Doctorate Program
SCHOOLS
School of Computational and Data Sciences School of Liberal Arts and Design Studies School of Business Studies School of Legal Studies and Governance
AREAS OF STUDY
Data Science
Natural Language Processing Internet of Things Artificial Intelligence Applied Deep Learning Full Stack Development Machine Learning
Communication Design
Interactive Storytelling Future of UX Design Visual Scripting Character Design Film Production Advertising
Psychology
Experimental Psychology Developmental Psychology Counselling Psychology Cognitive Psychology Clinical Psychology Health Psychology
Economics
Digital Economics Business Economics Behavioural Economics Developmental Economics Gender Economics Policy Making
Digital Business
Marketing Management Financial and Management Accounting Business Research Method Digital and E-commerce Marketing Fintech Digital Supply Chains
Legal Studies
Alternative Dispute Resolution Online Dispute Resolution Intellectual Property Law Business and Commercial Law Crime and Criminology AI and Technology Law
Key Action Application Window for Interdisciplinary Undergrad Programs Closes on 30th April. Apply Now Download Brochure
Apply Now E-Prospectus

The evolutionary wave of Digital Business

Reinventing Business and Management Studies for a Digitized World

The Study of

Digital Business

General Management
Startup Management
Digital Product Management
Digital Service Management
Financial Management
AND MORE

THE POWER OF A MAJOR IN DIGITAL BUSINESS IN COMBINATION WITH COMPLEMENTARY MINORS

Understand economic principles and their applications within business context.

What could this mean?

You can analyze market trends and pricing strategies to develop a competitive business expansion plan.

Understand and apply strategies to promote products and capture customer interest effectively.

What could this mean?

You can develop a comprehensive business strategy for launching a new product and creating a targeted digital marketing campaign to reach the intended audience.

Analyze and interpret complex data to inform business decisions.

What could this mean?

You can use data analytics to optimize supply chain logistics within a retail company's operations.

Focus on optimizing processes and managing resources efficiently within an organization.

What could this mean?

You can coordinate inventory management with sales and financial objectives to ensure cost-effective supply chain operations.

Gain insights into human behavior and its applications in areas such as marketing, management, and organizational behavior.

What could this mean?

You can utilize psychological principles to design consumer-friendly website interfaces that enhance user engagement and drive online sales.

Cultivate skills in creative problem-solving, applicable to areas like product development, branding, and user experience.

What could this mean?

You can craft a cohesive brand identity that aligns with the company's mission and values.

Sectors Where

You Can Drive
Change

Consulting and services firms
Banking and insurance
E-commerce
Technology and IT organizations
New-age startups

PROGRESSIVE ACADEMIC PATH

  • Masters in any field of Business Studies, Digital Marketing, E-commerce Management, Digital Strategy, Data Analytics, Entrepreneurship, Digital Transformation, and other related fields
  • PhD Program

PROGRAMS OFFERED

Bachelor of
Management (Honors)

B.M.S. (Honors)
Bachelor of
Management (Honors with Research)

B.M.S. (Honors with Research)
Apply Now

Student'S Speak

❮
❯
Study at VU